Henry Bragg & Co.
In Good Order
We worked with Henry Bragg to create a brand for the launch of his new wealth management practice located in the Houston, TX area. Our focus was to create a brand that felt like an extension of Henry’s personality and his nuanced experience. The final result was a refined and lasting brand image that connects with his approach to serving clients and makes a strong impression in the financial world.
Our team worked closely with Henry to develop a comprehensive branding strategy that would capture the essence of his approach to wealth management. We wanted to create a brand that would convey his expertise, trustworthiness, and his ability to build long-lasting relationships with his clients. The brand identity we developed for Henry Bragg & Co. reflects his commitment to providing personalized financial planning services that are tailored to each client’s unique needs and goals.
The inspiration for the icon was that of a monogram of the founder, Henry Bragg.
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Symbol
Wordmark
Color Palette
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Above, Brand Guidelines for Henry Bragg & Co.’s brand identity system. Below, Presentation Covers.
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Illustration of Henry Bragg, the founder.
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To accomplish an elevated positioning, a national, modern, and polished brand needs to be designed to communicate trust, capacity, and expertise. To put it in Henry’s words, “an instant classic.”
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We are a trusted business partner, able to find perspective in the midst of complexity and help you get your finances back in good order…
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Metallic Bronze
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To stay connected with clients throughout the year, Henry and his team deliver insights and perspectives on the changing market through print and digital publications.
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